I need to get REAL about something this week because I’m.so.tired. of hearing this myth: You have to portray perfection in order to be successful online. WRONG. And, while I’m at it, I’ll bust another: You have to have thousands of followers to get noticed and make money. BUSTED. Oh! And, one more: You have to spend insane … Continue reading The #1 marketing myth I will ALWAYS bust
You want the secret to glowing social media profiles that make you money? I remember when I first started putting myself out there - I felt invisible. There were so many times I just wanted to give up because I couldn't keep up and that was WAY before Instagram was a thing, BUT I kept … Continue reading How I 10x my visibility & skyrocket my sales
Spring is here! Well, according to the calendar it is and, in the marketing world, cleaning house is more about maintaining mental clarity than going all Marie Kondo on your closet. Seasonality is everything when it comes to marketing and now is the time to consider what opportunities the new season presents for your brand … Continue reading Spring is here! How to keep your marketing fresh.
The other day I went to get my wedding dress tailored [YAY!]. While I was getting fitted, measured, and pinned I got to talking with the seamstress. She asked me a question that I don't get very often. Not the standard "What do you do?" but "What do you LOVE about what you do?" After … Continue reading Great marketing requires this technique
This week I'm asking one very important question for small business owners and entrepreneurs: why grow? Watch #YourWeeklyBloom and learn more about how you could already be in a PRIME position for maximizing your business! DOWNLOAD YOUR FREE SOCIAL MEDIA GUIDE And if you feel like pinning this... _ The Bloom is published every Tuesday … Continue reading Does your business really need to grow?
Happy Tuesday, [almost] Independence Day and half-birthday for The Bloom! With 2018 being officially half over, now is THE time to start key end-of-year marketing planning for your small business. Check out this week's video for a few interesting tips and pointers to help you prep for your busiest time of year! Pin this post! … Continue reading When and how to prepare your small business for major holidays and special occasions
You don't need to be a professional photographer to have beautiful social media profiles that attract highly-engaged followers. This common marketing hack will help your brand's visibility flourish, regardless of your skill set. Remember, hi-res life or not, there is A LOT more that goes into creating meaningful content that people love than having a … Continue reading How to create a lovable social media personality