Blog

The #1 marketing myth I will ALWAYS bust

I need to get REAL about something this week because I’m.so.tired. of hearing this myth: You have to portray perfection in order to be successful online. WRONG. And, while I’m at it, I’ll bust another: You have to have thousands of followers to get noticed and make money. BUSTED. Oh! And, one more: You have to spend insane … Continue reading The #1 marketing myth I will ALWAYS bust

New webinars, workshops and freebies – oh my!

Sweet mother of pearl. It’s April already and may I just say... There is so much about to go down for you so, this week, I’m giving you a rundown of what’s comin atcha so you don’t miss a dang thang.Webinars on webinars. My new online training program, Brand in Bloom™launches later this month and, to celebrate the launch, I’m … Continue reading New webinars, workshops and freebies – oh my!

How I 10x my visibility & skyrocket my sales

You want the secret to glowing social media profiles that make you money? I remember when I first started putting myself out there - I felt invisible. There were so many times I just wanted to give up because I couldn't keep up and that was WAY before Instagram was a thing, BUT I kept … Continue reading How I 10x my visibility & skyrocket my sales

Spring is here! How to keep your marketing fresh.

Spring is here! Well, according to the calendar it is and, in the marketing world, cleaning house is more about maintaining mental clarity than going all Marie Kondo on your closet. Seasonality is everything when it comes to marketing and now is the time to consider what opportunities the new season presents for your brand … Continue reading Spring is here! How to keep your marketing fresh.

Small Town Social Turns A Year Old!

When I moved to Pinehurst a year ago, I knew absolutely no one except for Sean + our little angel bear, Gryffin. Taking my leap of faith out of the corporate world into full-time solopreneurship felt more like a free fall. But, to succeed personally + professionally, I knew I had to network my hiney … Continue reading Small Town Social Turns A Year Old!

Great marketing requires this technique

The other day I went to get my wedding dress tailored [YAY!]. While I was getting fitted, measured, and pinned I got to talking with the seamstress. She asked me a question that I don't get very often. Not the standard "What do you do?" but "What do you LOVE about what you do?" After … Continue reading Great marketing requires this technique

How to self-audit your social media profiles [FREE SWIPEFILE]

My new swipefile checklist, Profile Proofers, breaks down 12 insanely simple ways for you to proof your profiles so they're always optimized, up-to-date, and ready to use. Self-auditing your social media profiles regularly keeps your online presence polished, sets the tone for quality marketing, and keeps your brand feeling aligned and fresh. Why'd I make it? Well, to be honest, it … Continue reading How to self-audit your social media profiles [FREE SWIPEFILE]